The trademark LOFT was filed by EDITORIALE IL FATTO S.P.A., a corporation established under the laws of the Italian Republic (the "Applicant"). The application was published for oppositions on June 14, 2017, and received one opposition filed on September 14, 2017 by Annco, Inc. on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute, (c) Earlier non registered TM & right to prohibit use of later TM under national law. the opponent was represented by MISHCON DE REYA LLP and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued September 14, 2017
The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).
Change of name and professional address of the trademark registration was recorded on August 7, 2018.
The Opposition with reference B 002958489 was partially refused EUTMA/IR according to Article 8(1)(b) EUTMR with decision issued on June 18, 2020 by the EUIPO.