EUTM file information

001642800

ALTER EGO


May 4, 2000

Trademark Summary

The trademark ALTER EGO was filed by AGF88 HOLDING Srl, a corporation established under the laws of the Italian Republic (the "Applicant"). The application was published for oppositions on December 10, 2000, and received undefined oppositions.

Opposition Proceedings

There are undefined Oppositions claimed against trademark.

The first opposition filed on March 11, 2001 by Unicompany S.r.l. on Likelihood of confusion. the opponent was represented by SOCIETÀ ITALIANA BREVETTI S.P.A and its proceedings were handled in English The second opposition filed on March 11, 2001 by Alter, S.L. on Likelihood of confusion. the opponent was represented by ELZABURU, S.L.P. and its proceedings were handled in English The third opposition filed on March 8, 2001 by ALTER, S.A. on (a) Likelihood of confusion, (b) Earlier sign & right to prohibit use of later TM under national law. the opponent was represented by De Almeida Carvalho Franco, Isabel Maria and its proceedings were handled in English

The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).

Two renewals of the trademark were recorded, one on April 13, 2010, and the other one on April 8, 2020.

Change of name and address of the trademark registration was recorded on July 29, 2007. Change of name and address of the trademark registration was recorded on June 19, 2011. Change of name and address of the trademark registration was recorded on February 10, 2016. Change of name and address of the trademark registration was recorded on September 21, 2021.

The Opposition with reference B 000364010 was rejected according to Article 8(1)(b) CTMR with decision issued on November 16, 2004 by the EUIPO. The Opposition with reference B 000365165 was rejected according to Article 8(1)(b) CTMR with decision issued on November 16, 2004 by the EUIPO.


Goods And Services

  • The mark was filed in class 3 with Essential oils, hair lotions, shampoo, hair colouring and decolouring products, hare care, waving, fixing and conditioning products.